CASES

Using imagination to touch the hearts and minds of your audience

Case focus

Sysmex - Showcasing advanced haematology

Explore Sysmex’s innovative AR sales app showcasing advanced haematology and urinalysis diagnostics. Intuitive navigation, interactive simulations, and dynamic visual storytelling simplify complex technologies, enabling impactful, real-time product demonstrations and boosting customer engagement.

Sandoz – redefining pharma branding

We transformed Sandoz’s approach to healthcare branding with a bold campaign that highlights care for everyone. Through co-creation and a deep understanding of Sandoz's ethos, we introduced a unique narrative that distinguishes Sandoz in a traditionally uniform industry. Discover how we made a difference with our innovative strategies and creative deliverables.

In.bio.motion – Rebranding a revolution in breast cancer diagnostics

In.bio.motion's rebrand emphasizes their leadership in precision medicine for breast cancer, focusing on the transformative MAFtest. The rebrand, symbolized by a thoughtful name change, portrays their commitment to personalized care. This shift is visually represented in a new logo and website, promising a future where breast cancer treatment is uniquely tailored to each patient’s needs, enhancing both understanding and outcomes.

ApicBio - Healthcare branding for a biotech start-up

ApicBio has undertaken a significant rebranding initiative, focusing on its pioneering work in the field of gene therapy. This rebranding showcases ApicBio’s dedication to innovation and its mission to provide groundbreaking treatments for genetic diseases. By adopting a new visual language and narrative, ApicBio aims to make its complex science accessible and engaging, ensuring it stands out in a crowded market. This strategic move highlights ApicBio's role as a leader in gene therapy, committed to improving patients' lives with its unique THRIVE™ platform.

Health House - Pandemic storytelling and science

Our strategic approach transformed pandemic discussions into comprehensive, scientifically validated narratives using engaging storytelling and interactive experiences. By developing the "Planet Virus" platform, we combined visuals, animations, and online formats to educate, inspire, and provoke public discussion.

Takeda - redefining IBD patient portal

Collaborating with Takeda, we transformed the IBD narrative to engage a younger audience and foster community connections. Through a fresh brand identity and a unique patient portal launch, to create a patient platform that offers something unique and truly valuable, resonating with authenticity and empowering lives affected by IBD.

Livanova - Transforming cardiac surgery innovation

We launched a campaign showcasing LivaNova’s Essenz Perfusion System and its role in advancing cardiac surgery. Through bold storytelling, we highlighted their innovation and strengthened brand recognition.

The campaign reinforced LivaNova’s leadership and drove growth in innovation.

Novartis - crafting the story of axSpA

With this project, our goal was to heighten awareness of axSpA (axial spondyloarthritis) among both back pain patients and general practitioners, promoting increased referrals of potentially affected patients to rheumatologists. To achieve this, we embarked on a journey to capture authentic patient experiences and translate them into visually compelling art and deeply moving narratives that resonated with people seeking information about back pain.

argenx - rebranding a rising global player

We partnered with argenx to craft a distinctive brand, rooted in authenticity and simplicity, telling their true and authentic story. This involved logo redesign and a global style guide to ensure brand consistency. Additionally, we developed a new website and produced a brand video. These efforts played a pivotal role in fueling argenx's remarkable journey of growth and success.