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CASES
Using imagination to touch the hearts and minds of your audience
ASKO-ATAG – Connectivity 2.0 campaign
ASKO ATAG's "Connect Life" redefines home connectivity, introducing Elsa, an AI that brings kitchen appliances to life with voice commands. Anna showcases the seamless blend of technology into family life, making daily tasks simpler and more enjoyable. This innovation marks ASKO ATAG's step towards a future where smart technology becomes an indispensable part of our homes, enhancing our living experience.
OMRON - Inspiring Heart Health with a Musical Campaign
OMRON’s AFib awareness campaign turned irregular heartbeats into music, making the condition relatable and inspiring proactive heart health—positioning OMRON as a leader in health monitoring.
Stahl Reimagined: Purpose-Driven B2B Branding in Action
Stahl’s rebrand increased relevance, credibility, and opportunity in a changing marketplace by aligning their identity with innovation and sustainability.
Making Automation Human: SmartConnect product Launch
Sakura’s SmartConnect launch campaign introduced S.A.R.A., humanizing lab automation with robotics and AI—building trust and positioning Sakura as a healthcare innovator.
BD - crafting the story of automated microbiology
In collaboration with BD, we embraced a departure from conventional medical device marketing by introducing emotionally authentic storytelling. This innovative approach not only heightened brand awareness but also set new industry standards for imaginative communication, transforming feature-driven communication into emotional storytelling.
Livanova - revamping a leading brand
Essenz Perfusion System transforms perfusionists into essential contributors for better patient outcomes. Our campaign captures the connection between metrics, technology, and data, unveiling wisdom for optimal surgical conditions. A unique design celebrates revolutionary technology, showcasing Livnova's innovation in healthcare.
Philips - global launch of OLED TV
Positioning Philips TVs as premium works of art, we drew inspiration from European craftsmanship, akin to the fusion of design and engineering in the automotive industry. Our aim was to highlight Philips TVs as a testament to European excellence, delivering an unmatched visual and entertainment experience.
Philips - a unique voice for LED signage
We challenged Philips, a leader in display manufacturing, to refine their approach in the crowded LED signage market by emphasizing the modularity of their products. Together, we reimagined LED displays not just as screens, but as expansive canvases for creativity. Through our collaborative efforts, we crafted a thoughtful marketing strategy, engaging advertisements, and fresh activations, positioning Philips distinctively in the competitive landscape.
Philips - Citiscape headphones stories
Embracing the synergy between Philips' headphone innovation and the dynamic rhythm of city life, our strategic approach focuses on showcasing the transformative power of music in urban environments.