CASES
Using imagination to touch the hearts and minds of your audience
Sandoz - Turning sleep into future dreams
Discover Sandoz’s Omnitrope campaign, blending medical insights with emotional storytelling. Emphasizing daily care, it highlights why consistent, physiology-aligned growth hormone therapy helps young patients realize their dreams.
Sakura Finetek - Real stories, real impact.
Authentic customer testimonial videos for Sakura Finetek, showcasing real pathology stories and human impact through cinematic storytelling. Real people, real impact.
Health House - Where art meets science
The Future of Healthcare experience blends immersive storytelling, technology, and art to explore how innovation will shape human life. From VR to abstract animation, it turns complex ideas into an engaging journey through tomorrow’s care.
IFF – Launching TEXSTAR™, A Revolutionary Enzymatic Texturant
In creatively launching IFF’s groundbreaking enzymatic texturant TEXSTAR™, we've ignited a 'Texture Revolution'—a compelling campaign blending activist-inspired visuals with bold storytelling. This visionary approach effectively highlighted TEXSTAR’s superior performance, sustainability, and clean-label benefits. The campaign boosted industry awareness, accelerated adoption among food manufacturers, and firmly established IFF as a trailblazing leader in innovative, responsible food texturizing.
Cargill Food – Meet Plant-Based 'Yummy Gummy'
In creatively positioning Cargill’s plant-based texturizers, we've introduced 'Yummy Gummy'—a playful guide turning technical innovation into an engaging sensory narrative. This imaginative approach enhances customer connection, highlighting Cargill as a leader in sustainable confectionery solutions. The campaign successfully boosted awareness among confectionery manufacturers, accelerating adoption and reinforcing Cargill’s role in shaping a healthier, more indulgent future.
Nutreco Trouw Nutrition - Empower every calf
Stronger calves, stronger farms. We shifted the focus from feeding to future-proofing, showing how Sprayfo Ultimo builds healthier herds and a more sustainable dairy industry. Nutrition isn’t just a necessity—it’s an investment in the future.
Cargill - launching agritech Enteligen platform
Cargill’s Dairy Enteligen platform unifies advanced agritech solutions to provide farmers with real-time insights and decision-making tools. By combining on-farm expertise with multiple data sources, it enhances productivity and profitability. The platform simplifies complex data into actionable insights, supporting sustainable agriculture. Highlighting real farmer stories, Dairy Enteligen showcases Cargill’s commitment to driving long-term farming success.
Duynie - upcycled solutions storytelling
Duynie’s upcycled solutions turn agricultural byproducts into valuable resources across industries. By simplifying complex processes, they promote sustainability and productivity, supporting a circular economy. Duynie’s commitment to innovation drives long-term impact in food, pet, and bio-gas sectors.
Novartis - Redefining Psoriasis Care for Dermatologists
Novartis’ awareness campaign used real patient stories to urge dermatologists to see psoriatic disease beyond the skin—driving a crucial shift toward more holistic patient care.
Sysmex - Showcasing advanced haematology
Explore Sysmex’s innovative AR sales app showcasing advanced haematology and urinalysis diagnostics. Intuitive navigation, interactive simulations, and dynamic visual storytelling simplify complex technologies, enabling impactful, real-time product demonstrations and boosting customer engagement.
Janssen Pharma - Making complex logistics easy to understand
Discover how scientific storytelling brought Janssen’s Ebola vaccine cold chain to life—translating technical processes like ultra-cold storage and global transport into a clear, engaging, and memorable visual journey that informs and inspires a broad audience.
Nyxoah - demonstrating clinical trial data
We created an intuitive, interactive sales tool for Nyxoah that transforms complex clinical trial data into a clear, visual experience—combining storytelling, product demos, and real-world outcomes to help global teams engage and persuade with confidence.
Sandoz – redefining pharma branding
We transformed Sandoz’s approach to healthcare branding with a bold campaign that highlights care for everyone. Through co-creation and a deep understanding of Sandoz's ethos, we introduced a unique narrative that distinguishes Sandoz in a traditionally uniform industry. Discover how we made a difference with our innovative strategies and creative deliverables.
DS Smith - Unboxing the future
Discover how Norvell Jefferson transformed DS Smith's approach to sustainable packaging. Our partnership created innovative unboxing experiences that not only educated but also inspired global audiences towards environmental responsibility.
Decos – Branding, Storytelling, and a Website Built to Connect
Decos unified its diverse brands under a bold new identity, strengthening its global reputation as a leader in digital innovation for government, healthcare, and education.
In.bio.motion – Rebranding a revolution in breast cancer diagnostics
In.bio.motion's rebrand emphasizes their leadership in precision medicine for breast cancer, focusing on the transformative MAFtest. The rebrand, symbolized by a thoughtful name change, portrays their commitment to personalized care. This shift is visually represented in a new logo and website, promising a future where breast cancer treatment is uniquely tailored to each patient’s needs, enhancing both understanding and outcomes.
ASKO-ATAG – Connectivity 2.0 campaign
ASKO ATAG’s “Connect Life” brings smart living home with Elsa, an AI that animates appliances through voice. Anna shows how seamlessly tech integrates into family life, making everyday tasks easier and more enjoyable.
OMRON - Inspiring Heart Health with a Musical Campaign
OMRON’s AFib awareness campaign turned irregular heartbeats into music, making the condition relatable and inspiring proactive heart health—positioning OMRON as a leader in health monitoring.
Cargill Cocoa & Chocolate – deliciously scientific
In rebranding Cargill Cocoa & Chocolate, we've positioned their new Big Chunks product as more than just an innovation; it's a narrative shift towards blending science with sensory experiences. This approach strengthens customer relations and boosts brand recognition by portraying Cargill not only as a provider of high-quality cocoa and chocolate products but also as an innovator at the intersection of science and delight. The campaign's success, marked by significant increases in inquiries and faster achievement of marketing goals, showcases the impact of integrating science into the brand story, making Cargill's offerings irresistibly appealing.
DSM Firmenich: From Specs to Feeling
DSM Resins’ rebrand brought haptic technology to life with unique characters, making solutions tangible and memorable—and positioning SKINS® as a standout, future-ready product line.
ApicBio - Healthcare branding for a biotech start-up
ApicBio has undertaken a significant rebranding initiative, focusing on its pioneering work in the field of gene therapy. This rebranding showcases ApicBio’s dedication to innovation and its mission to provide groundbreaking treatments for genetic diseases. By adopting a new visual language and narrative, ApicBio aims to make its complex science accessible and engaging, ensuring it stands out in a crowded market. This strategic move highlights ApicBio's role as a leader in gene therapy, committed to improving patients' lives with its unique THRIVE™ platform.
Stahl Reimagined: Purpose-Driven B2B Branding in Action
Stahl’s rebrand increased relevance, credibility, and opportunity in a changing marketplace by aligning their identity with innovation and sustainability.
Making Automation Human: SmartConnect product Launch
Sakura’s SmartConnect launch campaign introduced S.A.R.A., humanizing lab automation with robotics and AI—building trust and positioning Sakura as a healthcare innovator.
The Hospital of the Future: Stakeholders in Dialogue
Bringing healthcare stakeholders together for an open conversation about tomorrow’s hospital. The Hospital of the Future experience used immersive tech and storytelling to inspire new thinking.
Takeda - ADHD disease awareness
Experience ADHD from the inside out. Our innovative 'vision flip' approach bridges understanding, bringing those with ADHD and their loved ones closer together. See ADHD through a new lens.
AAK - Expanding their brand story
AAK wanted to show the world their commitment to both customers and the planet. We stepped in and made their vision clear. With smart visuals and to-the-point messaging, we spotlighted AAK’s dual promise: top-quality products and a better world. Our approach not only sharpened AAK's brand image but amplified their dedication to doing good. Explore how we brought AAK's promise to life, creating a ripple effect of benefits for all.
AAK – Crafting a True Goodness Story
AAK isn't just about top-quality shea and Cocoa Butter Equivalents; it's a brand with a heart for genuine sustainability. Together with Norvell Jefferson, we highlighted the people in the Kolo Nafaso supply chain, showing that when you do good, everyone benefits. Our approach not only told AAK's story but truly amplified their impact, making a lasting difference in their sustainability journey. Dive into a tale of care, community, and real change.
Health House - Pandemic storytelling and science
Our strategic approach transformed pandemic discussions into comprehensive, scientifically validated narratives using engaging storytelling and interactive experiences. By developing the "Planet Virus" platform, we combined visuals, animations, and online formats to educate, inspire, and provoke public discussion.
Cargill - Cocoa's Sustainability Journey
Explore cocoa's path from farm to chocolate bar. Cargill and Norvell Jefferson unveil the story behind sustainable cocoa, celebrating the farmers at its heart. Dive into a tale where every piece matters, showcasing a united front for a greener tomorrow. Join the story where passion meets purpose.
DS Smith - Go circular, start the cycle
Circularity starts here. We created a campaign that turns DS Smith’s expertise into action, preparing customers for a circular economy. Their innovative metrics prove how packaging drives real sustainability. Ready to start the cycle?
Aphea.Bio - rebranding for investor outreach
We embarked on a comprehensive rebranding journey with Aphea Bio, starting with a strategic deep-dive. We then refreshed their visual identity, curated brand photography, and overhauled their website. A storytelling video and a compelling pitch deck were also crafted to bolster their investor outreach, effectively showcasing Aphea Bio's innovative approach to agriculture.
Sakura Bridge - Bringing human and technology together
Sakura Finetek introduces "Sakura Bridge," a service program that enhances the synergy between advanced histopathology technology and user expertise. It symbolizes seamless technology integration, fostering partnerships for operational excellence and highlighting the power of collaboration and empowerment.
Takeda - redefining IBD patient portal
Collaborating with Takeda, we transformed the IBD narrative to engage a younger audience and foster community connections. Through a fresh brand identity and a unique patient portal launch, to create a patient platform that offers something unique and truly valuable, resonating with authenticity and empowering lives affected by IBD.
Campina - creamer market differentiation
In this project, we embarked on a creative journey to differentiate the product in a highly competitive market where all products tend to look the same. Our strategy emphasized visually unique content and a captivating narrative to stand out from the crowd.
Pfizer - Bringing Healthcare Stories to Patients
With Pfizer, we reimagined healthcare storytelling—humanizing content for consumers and professionals through evocative videos and imagery. The new Pfizer.nl combines modern design with emotional stories that connect and inspire.
Biotalys - reinventing food protection
Biotalys aimed to make a mark in the bio-tech industry with a focus on safer food and sustainability. We refined their scientific narrative into a clear brand identity. Through cohesive branding and targeted advertising, Biotalys combined scientific integrity with creative appeal.
Gerkens - Goodness Guaranteed
Gerkens Cocoa Powders is on a mission to refresh their image, aiming to solidify their status as a top cocoa brand. This makeover is designed to align with modern values, focusing on sustainability, quality, and ethical practices, all while celebrating Gerkens' rich history in cocoa expertise. The vision was to create a brand that resonates with today's values, showcasing a commitment to good practices, from sustainable sourcing to ethical production and positive community impact. This approach intends to transform Gerkens into a brand recognized not just for superior quality but also for its dedication to making a global difference, leading the cocoa industry towards a more sustainable and ethically responsible future.
BD - crafting the story of automated microbiology
In collaboration with BD, we embraced a departure from conventional medical device marketing by introducing emotionally authentic storytelling. This innovative approach not only heightened brand awareness but also set new industry standards for imaginative communication, transforming feature-driven communication into emotional storytelling.
Veliche - crafting a new branding
Our efforts aimed to encapsulate Veliche's commitment to empowering culinary innovators through a renewed visual identity and a compelling narrative, forging a stronger connection with their audience. The result was a brand transformation that resonated deeply with Veliche's mission and values.
Stryker - raising AED awareness
Learning Life-Saving Skills with cardiovascular diseases being the leading cause of death, it is increasingly important to raise awareness and provide information on the use of AEDs.
Livanova - revamping a leading brand
Essenz Perfusion System transforms perfusionists into essential contributors for better patient outcomes. Our campaign captures the connection between metrics, technology, and data, unveiling wisdom for optimal surgical conditions. A unique design celebrates revolutionary technology, showcasing Livnova's innovation in healthcare.
Cargill - building chocolate paradise
The Chocolate Experience Centre transforms visitors into chocolate explorers through an immersive journey, offering hands-on learning and innovation opportunities. It empowers them to delve into the world of chocolate, fostering creativity and expertise.
AAK - storytelling for fats solutions
Shaping a new cookie world created visual impact within the existing market, showcasing AAK has a revolutionary product which takes bakery goods into a whole new dimension. The next level of perfectly baked cookies and biscuits.
Philips - global launch of OLED TV
Positioning Philips TVs as premium works of art, we drew inspiration from European craftsmanship, akin to the fusion of design and engineering in the automotive industry. Our aim was to highlight Philips TVs as a testament to European excellence, delivering an unmatched visual and entertainment experience.
Philips - a unique voice for LED signage
We challenged Philips, a leader in display manufacturing, to refine their approach in the crowded LED signage market by emphasizing the modularity of their products. Together, we reimagined LED displays not just as screens, but as expansive canvases for creativity. Through our collaborative efforts, we crafted a thoughtful marketing strategy, engaging advertisements, and fresh activations, positioning Philips distinctively in the competitive landscape.
Philips - Citiscape headphones stories
Embracing the synergy between Philips' headphone innovation and the dynamic rhythm of city life, our strategic approach focuses on showcasing the transformative power of music in urban environments.
Novartis - crafting the story of axSpA
With this project, our goal was to heighten awareness of axSpA (axial spondyloarthritis) among both back pain patients and general practitioners, promoting increased referrals of potentially affected patients to rheumatologists. To achieve this, we embarked on a journey to capture authentic patient experiences and translate them into visually compelling art and deeply moving narratives that resonated with people seeking information about back pain.
Redefining Heineken’s B2B Sales Story
We unified Heineken’s sales story and digital tools, empowering teams to sell with confidence. The global Driven by Draught campaign reinforced Heineken’s leadership in draught innovation and aligned B2B and B2C messaging.
J&J Vision - Building the Brand Behind Better Sight
Johnson & Johnson Vision unified its portfolio under one digital platform, making products and resources easier to access and spotlighting real stories of innovation and global impact.
Interfood - evolving their brand image
Learn about Interfood's shift towards a greener future, evolving after 50 years in the dairy business. They aim to blend this fresh approach with their story, making it clear to everyone inside and outside the company. They're focusing on making a positive impact on people, the planet, and their partners, all while continuing to grow. Interfood is mixing its rich history with new goals, moving from just trading to providing innovative, sustainable solutions. This new chapter, with its special way of showing things, not only celebrates their past but also shows their dedication to a sustainable future, where doing good and doing well go hand in hand.
argenx - rebranding a rising global player
We partnered with argenx to craft a distinctive brand, rooted in authenticity and simplicity, telling their true and authentic story. This involved logo redesign and a global style guide to ensure brand consistency. Additionally, we developed a new website and produced a brand video. These efforts played a pivotal role in fueling argenx's remarkable journey of growth and success.
Sedna - launching carpets made of ocean ghost nets
The Sedna campaign intertwined storytelling and sustainability, highlighting goddesses saving marine life by collecting ghost nets. Through a documentary-style film, visuals, and a brand narrative, we formed an eco-conscious identity. The concept stemmed from indigenous myths, addressing oceanic waste, creating a unique brand experience beyond traditional marketing.
Symrise - Natural Taste Solutions
Create awareness for Symrise’s Symlife Natural Taste Balancing Solutions. It offers global food and beverage manufacturers the capability to produce good-for-you products with less sugar, sodium and fat, without compromising on great taste.
Nutreco Trouw Nutrition - Antimicrobial resistance
Antimicrobial resistance (AMR) is one of the biggest global public health issues of our time, and it’s becoming more urgent every day.